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Internet and Retail shop pricing

So you're wondering about the different prices for internet orders and our retail store.
Well, glad you asked.
We are trying to make it fair and get the best deal for all customers, so here is what we think works best:

Internet pricing:
Internet pricing: Some items purchased online are shipped to you directly from our manufacturers or a distributors warehouse to give you the lowest possible price. Items that we feel should not be drop shipped because repacking, pre-assembly, testing/repair or tuning should be done for safety and other reasons will be shipped from our shop to you.

Retail Store pricing:
We do not sell product in the box, every electric bike, folding bike and scooter that leaves our shop in NYC has been assembled by one of our experienced technicians to insure trouble free ownership of your new shiny ride. The labor cost and shipping the product to our shop is already built into this price. Also built in are smiles, music and the occasional party for our local customers.

In most cases, figuring the cost of assembly and the cost of shipping will get you to the same cost as if you would be ordering online. Many items are actually less expensive in the shop.